Nike is launching NikeSKIMS, a new women’s activewear brand in collaboration with Kim Kardashian’s Skims. The collection debuts in the US this spring, with global expansion planned for 2026. This move aligns with CEO Elliott Hill’s strategy to revamp Nike’s portfolio.
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Kim Kardashian’s Skims and Nike to launch new women's fitness brand ‘NikeSKIMS’
February 19, 2025
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